Digital disruption squeezes media

Media houses worldwide are facing mounting financial pressure as digitalisation transforms how news is consumed and funded.

Speaking at an engagement with business associates in Windhoek on Friday, Nangula Shejavali, on behalf of the Namibia Media Trust board, said the current model for many media houses is under real pressure.

“Digital disruption has changed how people consume information, global platforms compete aggressively for advertising revenue, and misinformation now travels fast enough to drown out carefully verified reporting,” Shejavali said.